Tag: writing
All the articles with the tag "writing".

Do I really have to revise?
Why revising is what makes writing easy, and why the first thing you revise is not a sentence but the thinking behind it.

Three ways to get people to read your writing - 3
Momentum, part 3: readers run out of attention halfway, so space the interesting bits closely and become the good kind of attention seeker.

Three reasons a reader falls into a piece of writing - 2
Momentum, part 2: give the reader a reason to care and shake up an emotion, the two ways to start something people actually finish.

How to make any piece of writing interesting
Momentum, part 1: a reader is a car going uphill, and a piece that stops pressing the pedal loses them.

Good writing always has a purpose - 1
Every piece of writing exists to change its reader in one specific way, and writing that change down as a single sentence gives you the purpose statement.

The way of reading only good writers know, part 2
A line by line read of the apology Lee Jae-yong gave during the MERS outbreak, showing how its order does the work: emotion first, reason second, sympathy for the doctors last.

The way of reading only good writers know, part 1
Reading a lot doesn't make you write better, because you read for content. The fix is to read for structure: underline the lines that do something to you, then work out why.

Three secrets of a title you can't scroll past
The three moves behind titles that pull a million views: take a subject the reader already cares about, get specific, and never hand over the answer.

Two secrets of writing with rhythm
Short sentences for speed, long ones for weight, and a turn that breaks what the reader expects. How to write a piece that reads like a rollercoaster.

Writing is either explanation or experience
Two structures cover everything you will ever write: PREP when you are explaining something, and ki-seung-jeon-gyeol when you want the reader to feel it.